CREATIVE BLOCK 2

Portraits for the creative block

A collection of work portraying artists in their enviroment and commisioned by the Creative Block.

The Creative Block is an ongoing project, administered by the Consultancy that gives collectors an affordable and accessible means to purchase original art.

The project is geared towards giving opportunities to artists of outstanding talent, whether well known or newly discovered. Provided with the raw blocks, some sixty artists submit finished art works once a month in return for immediate payment and constructive creative feedback. The benefits for the participating artists are numerous. In the first place, it gives participating artists instant cash for works that meet very stringent quality standards. The artists are free to choose whatever medium or subject matter they wish. The project also acts as a powerful marketing tool for the artists.

The Blocks are widely collected, many being acquired at international art fairs and through the Internet, which has led to an ever-increasing portion of the blocks being acquired by international collectors. The philosophy behind the visually impactful project has proved very attractive to corporates for display in their offices.